Based in 1948 and in steady operation since, Yema Watches is without doubt one of the nice sports activities watch manufacturers of the 20 th century. From one of many first dive watches with a locking bezel, to patented yachting timer shows, to driving together with Mario Andretti on his well-known Indy 500 win, their wealthy historical past is studded with wonderful watches and moments. That is all of the extra spectacular when one considers that also they are one in all just a few notable French watch manufacturers to ever exist, and that they survived the Quartz disaster that shuttered many manufacturers.
Whereas in steady operation, up till not too long ago Yema was extra of a classic curiosity within the thoughts of the US market, as fashionable Yemas merely weren’t obtainable. That has all modified, and since relaunching the Superman dive watch with its unique design and specs in 2018, Yema Watches has been on roll, reestablishing themselves within the minds and watch containers of collectors worldwide.
Immediately it’s with nice pleasure that we announce that Worn & Wound will get to hitch the historical past of this nice model with the launching of our first collaboration, the Superman Maxi Dial LE.
Please be aware the watch goes on sale at 12pm EST, 02/18/21 on the Windup Watch Shop.
The Yema Superman first debuted in 1963 sporting 300 meters of water resistance and a novel technique of locking the bezel in place. At all times one for innovation, these particulars set Yema aside from their rivals and cemented the Superman’s significance within the historical past of the dive watch. Over time since, many variations of the Superman have been created, together with the Superman II, which boasted a few of the largest dive markers to ever grace a dial, incomes it the “maxi” designation. Quirky, but oddly interesting, it’s this watch that served as a supply of inspiration for our collaboration.
Daring and muscular, these outsized markers dominate the dial, instantly giving the Superman diver a extra aggressive presence. We needed to play off this by pushing the LE into extra military-infused territory. First, we modified the dial with a delicate two-tone design, enjoying a darkish grey interior circle off of a black edge. We then added a contrasting bounding circle and cross-hairs pulling the eyes in in direction of the markers. To additional protect symmetry, the date was eliminated, permitting for all 12 maxi-markers to shine – or glow absurdly vibrant, because the case could also be.
“Working with Zach on this ultra-Restricted Version of the enduring Superman mannequin has been an fulfilling expertise each personally and professionally. I used to be pleasantly stunned by Zach’s deep information of YEMA’s historical past and his design abilities, he’s not only a watch fanatic however above all a gifted designer!” – Christopher Bole, CEO, Yema
For the bezel, we needed to additional the aggressive theme and add a recent edge. Impressed by a few of our favourite navy watches of the mid to late 20th-century, we added an edge-to-edge black bezel with lumed 12-hour markers. After all, we saved Yema’s signature locking mechanism. In any other case, the case stays largely the identical, with the basic 39mm Superman design in absolutely brushed metal with a double domed sapphire crystal. At 13mm thick and with a 48mm lug-to-lug size, it’s an important dimension for a 300m diver that ought to match most wrists, be snug all day and simple to put on on adventures.